Ahead of PSFK CONFERENCE 2013, Ross Martin of Viacom and Scratch discussed how technology is breaking down the boundaries between brand and consumer.
Brands can obtain visually compelling data about their audience’s online presence.
The founder of Guide discusses how people want experiences on their TV not just passive viewing.
A new study found that the majority of people who have scanned the barcodes are between ages 18 and 34, have an annual income of $100K or more, and are men.
The e-reader has traditionally been marketed to mothers, but the company was unclear about to who and how it would market the next nook.
At the end of each week, PSFK curates the last seven days’ top content to give you a digest of everything that is trending both on and offline right now.
A ticketing service called Ticketometer that's currently in beta mode promises that every gig can be profitable. What could this mean for the entertainment industry?
The magazine's 2011 edition will feature Microsoft Tags, allowing readers to access additional content using their mobile phones.
A new technology will be able to monitor reactions and movement in a movie theatre.