banana republic

Analysis How Denim Brands Like Gap Are Reducing Water Waste To Court Eco-Conscious Shoppers

By cutting down on water waste, some of the world's largest jeans brands are finally make an enduring wardrobe staple meet modern consumers' need for eco-friendly wares

Beauty How Retailers Like Kohls Refresh Their Store With Partnered Shop-In-Shop Merchandising

From PSFK's Store Experience Design Debrief, here's how six companies partnered to enable exciting new products & experiences to drive foot traffic through shop-in-shop, gallery-style store design

Brand Activation & Immersion Banana Republic Offers Customers In-Store Luxury Beauty Shop

The apparel brand is incentivizing store visits with a Cos Bar beauty shop in shop, adding value to its brick and mortar experience while helping the smaller retailer gain exposure

Fashion & Apparel Gap Inc. Reveals The (Unsexy) Technology That Will Help Drive Business In 2019

James Thordsen, senior director of product management for the apparel retailer, spoke with PSFK on how perks like a Denim Gallery and a In Stock On Shelf app will ease and enhance the shopper experience in meaningful ways

Fitness & Sport Aiming To Save The Brand, Gap Inc. Taps Athleisure Market With Men's Line

The struggling apparel retailer is hoping to reinvigorate its brand with Hill City, launching in mid-October, which is informed by crowdsourced data and will be sold primarily online in a bid to meet consumer demand

Advertising Banana Republic Fashion Week Pop-Up Mixes Social And Experiential Commerce

Banana Republic is partnering with Bumble and PopSugar to host a Bumble Hive NYC at its flatiron flagship store, offering visitors a panel with Bumble creative heads amongst the retailer's wares

Delivery & Logistics Athleta's E-Gifting Cards Make Holiday Shopping Easier

Athleta and Banana Republic will launch a new service to allow customers to send e-gifts this holiday season

Grocery, Convenience & Supermarket Can Poland's Answer To Topshop Make It On Oxford Street?

Reserved has signed a £42m lease for the old BHS flagship store but securing a foothold in the UK clothing market may take more than money

Design Banana Republic Harnesses Photographed Hot Dudes Reading for Good

#HotDudesReadingForACause aligns with clothing brand's rebrand, putting their catalog on quirky Instagram display

Advertising 10 Stories You Need To Know Today

Pharrell Williams auctions off his much-parodied hat, Sprint launched Wi-Fi calling, Google tries to stop ad fraud, and more.

Advertising Village Rents Itself Out On Airbnb To Survive The Flood Season [Pics]

The Banana Republic in Jakarta, Indonesia is taking bookings to raise money and awareness.

Home Banana Republic Hosts In-Store Match.com Mixers For Valentine's Day

Clothing retailer and dating site collaborate to kick off Banana Republic's 'Love' campaign.

Luxury Banana Republic Hosts Mad Men Fashion Show Up In The Skies

Clothing retailer reveals its latest range 30,000 feet in the sky on a Virgin Atlantic plane.

Retail Gap Now Accepts Google Wallet Payments In Select Stores

The fashion retailer now lets you pay for goods and redeem promotions using the smartphone app.