The retailer is aiming to appeal to book lovers' sense of curiosity and discovery by offering knowledgable staff "booksellers" who will provide one-on-one guidance and expertise to store shoppers this holiday season
To stand out amongst online book retailers, Barnes & Noble is adding on to existing stores to provide spaces and events where shoppers can experience books in interactive ways
Browsery users can engage with one another and ask questions, no matter how broad or specific, regarding books they've read or are looking to read
Visitors are embracing the online retailer’s move into the physical world – even if the brick-and-mortar store serves in large part as an ad for Amazon Prime
The magazine publisher announced plans to release its publications on Barnes & Noble's ereader.