bbh labs

Advertising Homeless People Replace Weather Anchors Across TV Stations In Europe

Saatchi & Saatchi Berlin launched ‘Days of Hope' to increase awareness of the people who live on the streets in major cities across Europe.

Technology Social Media Habits Displayed As A Robot

BBH Labs has created ‘,’ a site that analyzes your data to create a personalized bot that reconfigures itself every week.

Design Ed Cotton: Why Agencies Need Labs

The thought of an advertising agency having an R&D lab doesn't make sense to most traditionalists thinking of advertising as represented in the "Mad Men world.

Work Ben Malbon : What I Learned Along The Way

With a new job at Google Creative Lab, senior planner Ben Malbon takes a look at his career in the creative business.

Advertising Why The Brand Must Be The Story

Tom Peters on why brands must create a narrative worth telling.

Innovation This Week In Brand Strategy & Advertising

PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this past week.

Innovation Taped Together: A Crowdsourced Summer Playlist

A broader collaboration, and modern-day, digital take on the previously more-personal notion of the mixtape.

Technology What Not to Wear: The Six Items Or Less Project

An insightful experiment about people and their motivations, personal challenges, communities...and clothes.

Advertising Lend Your Facebook To Africa, Tell An Untold Story

BBH London recently teamed up with AMREF (the African Medical Research Foundation) to use others' social media networks as a tool for storytelling.