bottle

Food & Beverage PepsiCo Empowers Consumers To Go Green With Personalized Hydration Platform

The beverage retailer's dispensary system uses mobile technology to enable customers to personalize hydration goals and track environmental footprint

Analysis How Beverage Brands Like Stella Artois Are Elevating The Post-Purchase Experience

From PSFK's Elevating The New Beverage Experience, here's how four innovative retailers have created unique experiences to engage consumers beyond the purchase

Health Danone Caps Font Vella Water With App-Integrated, Reusable Hydration Tracker

The digitally integrated caps are designed to align with consumer values like sustainability and wellness, letting them reuse the top on any water bottle and linking with a hydration-tracking app

Delivery & Logistics Bottle That Fits In A Letterbox Helps Consumers Buy Wine Online

Garcon Wine's plastic PET bottle lies flat to easily slide into mail boxes, aiming to save consumers shopping costs and provide them with greater convenience

Packaging & Product Engagement Beer Bottles Use Facial Recognition To Talk Back To Consumers

Black Red Ale Beer launched an AR and NFC-enhanced bottle that can generate customized conversations tailored to drinkers' moods and communicate with them based on their facial expressions, reinventing the timeless beer bottle as an interactive experience of its own

Beauty Glossier's Empty Beauty Bottles Become A Furniture Collection

The beauty brand contributed to a collection of upcycled furniture at NYCxDesign 2018, where the pieces constructed from used plastic bottles married sustainability and style while representing an exercise in design for circularity

Advertising Starbucks Is Selling A Reusable Bottle To Protect The Oceans From Plastic

A reusable water bottle from Soma and Parley, which incorporates recycled plastic, is being sold at Starbucks locations across the country to heighten awareness of ocean pollution

Grocery, Convenience & Supermarket High-End Device Keeps Wine Fresh In Hotel Minibars For 90 Days

The Plum wine dispenser prevents bottles from going bad, allowing hotel guests to drink and pay by the glass

Food & Beverage British Gin Brand Moves From Bottle To Box

The alcohol brand Pinkster took a cue from the wine industry and introduced a three-liter box in recyclable packaging for £135

Design Pepsi Created A New Product Design For The Humble Water Bottle

The soft drink brand developed a new product line called Drinkfinity in response to declining soda sales

Advertising Tongue-In-Cheek Water Rebranding Targets Energy Drink Fans

Liquid Death's marketing team wants to stand out in the bottled water market by appealing to younger audiences with edgy branding

Design This Biodegradable Plastic Bottle Is Made Out Of Waste

The VeganBottle is looking to cut down on our plastic waste by creating containers out of vegetable products

Retail This Wine Club Uses AR To Help You Find The Perfect Wine

Find the perfect wine for any meal with the help of this augmented reality wine club and app

Advertising Scotch Brand’s Augmented Reality App Takes Viewers Behind The Casks

The Macallan AR app offers a peek into the whisky-making process, starting with the two types of oak trees used to make aging casks