Brand ambassadors

Advertising Rick Liebling: How People Will Shape And Be Shaped By The Future Of Retail

Retailers and consumers will become untethered from traditional systems of commerce.

Technology Interactive Hotel Concierge Crowdsources City Recommendations

Marriot Renaissance hotels 'Navigator' service asks social networks to name the best local spots.

Advertising Instagram For Brands Rewards Users For Snapping Pics Of Merchandise

Kapture is an app that gives users discounts and freebies for sharing pictures of products in-store.

Advertising How To Turn Fans Into Brand Ambassadors [Headlines]

Keep your fans engaging with your brand by doing things such as helping them feel like part of a deeper community or ask them questions that generate discussions.

Home Dr. Gregory House Becomes Brand Ambassador For Beauty Company [Headlines]

L'Oreal has named House star Hugh Laurie as its latest high-profile brand ambassador to promote products from its men's grooming range.

Design UNICEF And BBH Address Women's Rights [Audience Favorite]

The audience favorite from the Future of Mobile Tagging concepts for UNICEF competition fuses Microsoft Tag's capabilities with the hottest trends in fashion. The i.object clothing line will raise awareness of young women's global fight against dehumanization and subjugation.

Gaming & Play This Week in Brand Strategy & Advertising

PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this past week.