From fostering authenticity to providing convenience, here are the key steps to take for brands looking to sustain long-term engagement from their customers, detailed in PSFK's recently launched CX Playbook
NFC-enabled beauty products from Simply Smarter aim to keep consumers inspired by new and fresh content
Tom Lovegrove, Head of Planning at Wasserman, discusses how society is witnessing a rapidly narrowing gap between science fiction and reality thanks to mass-market application of AI
The car maker modified their HiLux pickup to make it look like a full sized toy truck
Tiger Beer and a neighborhood-minded nonprofit celebrate and promote New York's creative spirit by beautifying 100 security gates
Campbell Mithun will hire its Lucky 13 interns by examining their plans for taking the iconic company into the future.
The CPG company is partnering with Epsilon to create a new online marketing solution.
An infographic speaks to the power of the mobile coupon offer to drive consumer behavior - regardless of delivery vehicle - while a new app seeks to provide more contextually relevant, automatic location-based offers to users at a retail location.