BSSP
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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018
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Major media brands are producing augmented reality content that adds an interactive layer to their storytelling
June 15, 2018
Recommended Experts
Expert
Ed is the CSO and Director of Strategy and Innovation at BSSP. He is also a lead strategist at Influx Insights, BSSP's brand strategy consulting division.
Expert
Adam is an entrepreneur. He is the chairman and CEO of Assembled Brands, a collection of fashion brands, and co-founder and chairman of General Assembly, a private school for professional development.
