CBS network launched an initiative that rewards viewers for watching through charitable donations. But will it prove sustainable?
Kelly Oxford turns Twitter humor into big time profit, selling scripts to major movie studios and broadcast networks.
CBS Interactive's '48 Hours Mystery' encourages viewers to share comments about the episodes.
The studio has stopped the actor and angel investor from using a laptop covered in promo stickers.
In his tell-all memoir, author George Parker holds forth about what it's really like to work in the steamy ad world, as popularized by AMC's Mad Men. All it's cracked up to be? Read to find out.
A new ad program from the broadcast giant that donates 10% of marketers' ad buy to environmental efforts is gaining traction despite criticism from green advocacy groups.