Brand Activation & Immersion Interview: Aaron Levant's NTWRK Uses Shoppable Video Content To Connect With A New Generation Of Consumers

With shoppable programming dedicated to gaming, music, sports, and more, Aaron Levant hopes NTWRK can become a kind of QVC concept for Generation Z

Banks, Insurance & Financial Services Why Celebrities Are Developing Their Own Bitcoin-Style Cryptocurrencies

Wu-Tang Clan’s Ghostface Killah becomes latest public figure to gamble on initial coin offerings to generate serious money

Advertising PSFK 2017 Interview: Building The Netflix Of Home Fitness

In the lead-up to PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how Peloton lies at the intersection of fitness, media and technology

Retail Covergirl's Chatbot Simulates Conversations With Celebrity Influencer

The AI is made to have amusing, smart and helpful conversations with the brand's target audience

Innovation How Much Is The Selfie Economy Worth?

It’s claimed that our passion for narcissistic pictures is fueling the growth of everything from lipstick to old-fashioned photobooths. Here’s a sector-by-sector breakdown

Fashion & Apparel This Invisibility Cloak Can Hide You From Photographs

The new material is specifically designed to ruin flash photography

Home Soccer Stars Embark on Epic Food Race for Turkish Airlines

Didier Drogba tries to one-up Lionel Messi when it comes to discovering global culinary delights

Technology Can Will.i.am Give Apple Some Competition?

Rapper partners with 7digital to create his own smartwatch, which, among other things, features a curved screen and launches this week

Work Alessandra Ambrosio, FC Barcelona Put Replay Jeans to the Test

Ad campaign has celebs stretching jeans to the max

Design Pharrell Williams Commissions Brooklyn Artist for Fragrance Packaging

This whimsical bottle is a true reflection of the singer/producer's style

Design The Design Behind Emma Watson's 'HeForShe' Campaign

Design Studio gives the 'Harry Potter' actress's UN message an identity

7 Items You Need to Know Today

A handful of creatives trade lives for Timberland, Facebook's 747-sized drone could take the air by 2015 and Amtrak taps two-dozen for its in-train 'writer's residency'

Gaming & Play Will Ferrell Video Game Battle to Be Live-Broadcasted on Twitch for Charity

The famous actor offers people the chance to game with him in order to raise money for cancer patients

Advertising White House, Celebrities Collaborate on Anti-Sexual Assault Campaign

The 'It’s On Us' campaign raises awareness to help prevent sexual violence on college campuses