customer experience

Analysis How Innovators Like Starbucks Cater To On-The-Go Customers With Mobile Ordering

Leading food service brands are meeting busy customers' needs by enabling flexible and easily accessible mobile ordering and tracking

Beauty Retail Mainstays Like CVS Are Driving Store Engagement With DTC Beauty Partnerships

From Primark to DSW, big-box stores are differentiating their in-store experiences through partnerships with niche beauty services like Drybar and Glamsquad, giving customers personalized and unusual opportunities

Brand Activation & Immersion How Misfits Market Repurposes Ugly Produce To Reach Every Household In America

PSFK sits down with the subscription grocery platform's founder Abhi Ramesh to find out how his startup is transforming the way America accesses produce, and its plans to scale nationally by remaining online-only

Consumer Goods 'Embarrassing' Plastic Bags Encourage Customers To Bring Their Own

To encourage sustainability, customers who forget reusable bags at the East West Market in Vancouver must use awkward plastic bags instead

Delivery & Logistics Inside Sustainable Startup By Humankind's Mission To Transform Personal Care

PSFK speaks to the company's founder about how it is working to curb single-use plastic waste with a hybrid approach to refillable products like deodorant, offering subscription and a la carte options all with a community-driven message

Cafe & Restaurant Leading Food Names Like McDonald's Are Optimizing Ordering With AI Technology

From menus curated to individuals' dietary needs to offers that adjust in real time to trends and even weather patterns, here's how top food names like Sonic and THE.FIT are using AI to enable tailored food experiences

Features Brands Like Glossier Are Leading The Beauty Space With Elevated Customer Service

Mainstay and Insta-famous beauty brands alike are embracing new forms of customer service to meet the elevated expectations of today's consumers, from providing educational classes to empowering sales teams to deliver expert advice

Fashion & Apparel Chanel Invests In Boston Silk Startup In Commitment To Sustainability

As the luxury brand continues its efforts to reduce environmental impact, it turns to the new U.S.-based startup Evolved By Nature, which manufactures real silk using an eco-friendly method with the potential to impact the retail, beauty and medical markets at scale

Entertainment London Speakeasy Popup Immerses Guests In The Roaring '20s

Partygoers can enjoy a night of jazz, dancing and costumes at the Candlelight Club, a themed experience that changes its secret location per event

Food & Beverage Bbot In-Restaurant Mobile Ordering Platform Set To Disrupt The Casual Dining Experience

In conversation with CEO Steve Simoni, PSFK finds out how the on-site food delivery platform helps customers eating out focus on socializing and less on ordering, drastically reducing wait, checkout and delivery times while cutting costs for customers and business owners alike

Grocery, Convenience & Supermarket Shoppers Can Pay With Their Face At Carrefour's Flash Concept Store

The French grocery retailer is testing facial recognition software that allows customers to pay with a facial scan—no register or bar codes required

Design PSFK Visits EastPack, The East Coast's Leading Packaging Convention

Packaging is undergoing a kind of revolution as consumer habits change, requiring more focus on the environment and on delivery—here's what we found at one of the world's largest packaging expos

Case Study Travelers Can Make Emissions-Reducing Transportation Plans Using Booking Service

Green Tickets shrinks carbon footprints by providing travelers with the climate impact of their routes in order to reduce energy consumption

Automotive Houston Customers Can Order Domino's Pizza For Driverless Delivery

The latest evolution in its series of tech-enabled activations, the pizza brand will start delivering select orders with self-driving vehicles in the Houston area, partnering with autonomous vehicle maker Nuro

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