Decorative arts

Children Target Launches Insight-Informed, Sensory-Friendly Home Collection For Kids

In an effort to provide home goods that cater to kids' needs, Target collected insights from parents to design furniture, cushions, blankets and more that are sensory-inclusive

Home Furniture Brand CB2 Launches Store-Only Curated Vintage Collection

The collection of one-of-a-kind, authentic mid-century European furniture and decor is designed to enable exclusivity for Crate & Barrel's millennial-focused brand and drive foot traffic

Fashion & Apparel Paris Streetwear Brand Takes Basic Approach To Captivating Store Design

Homecore's Paris popup is a case study in dynamic interior store design using simple and cheap materials, referencing Newtonian physics and graffiti street art

Post Purchase Service & Support Joann Is Bringing New Tech To Stores And Online

New Glowforge equipment will help Joann's customers create the crafts of their dreams with enhanced customization options in-store and online

Brand Activation & Immersion Cartier's Concept 'Garage' Takes Visitors Inside The Making Of Its Latest Wares

The Precious Garage showcases the newest additions to the Parisian brand’s iconic Juste un Clou and Écrou de Cartier collections, giving visitors an inside peak into the creation process

Store Experience & Design NYC Visitors Can Learn About Color In Interactive Exhibit Inspired By The City

Color Factory's New York show offers visitors a visually saturated and immersive experience with a backstory about life in the Big Apple

Advertising Adidas Targets New Audiences In Influencer-Driven Campaign

The athletic retailer created an out-of-home campaign that featured various influencers' Instagram handles and a personalized message for them to promote its new shoe to digitally-driven audiences

Shopper Marketing & Promotion Arby's Advertised The World's Biggest Ad On A Sesame Seed

To promote its switch from Pepsi to Coca-Cola products, Arby's created the world's smallest advertisement as well as the world's largest ad poster, setting two records in an effort to playfully spread the world about its new partnership

Advertising Wood Protection Company Highlights Its Product's Lasting Power With A 12-Year Billboard Ad

Sioo:x Wood Protection is showing off how well its product performs against wear and tear with a long-lasting ad made out of pieces of a backyard deck in a campaign that merges product advertisement and demonstration

Home Tiffany & Co.'s Flash Flower Arrangements Bring Lushness To City Streets

The pop-up floral displays beautified New York's concrete jungle, catching eyes and giving the brand a chance to showcase home goods and accessories

Fashion & Apparel DIY Smart Jewelry Kit Allows Designers To Experiment With Fashion Tech

Totwoo and Anina Net partnered on a kit that gives designers the components to create their own LED jewelry pieces at affordable prices, breaking down a barrier to entry

Design Instagram-Friendly Spaces Abounded At NYCxDesign

The number of design week installations created by brands to be more photogenic and sharable continues to grow, exploring attention-grabbing themes in the process

Fitness & Sport Laundry Brand's Invisible Logo Activates When Players Work Up A Sweat

Brazilian detergent brand Omo created a special ad that only reveals the logo when the soccer players sweat in their jerseys

Hotels, Hospitality & Travel HotelTonight App Gives Guests The Option To Purchase The Products In Their Room

This reimagined hotel room made for dreaming is like sleeping in an abstract art painting, and takes niche, boutique hotels to the next level