department stores

Join us as we bring to life our analysis by sharing proprietary consumer research (we developed in collaboration with Suzy) together with case-studies from best-in-class DTC companies that include Nike, Target and Away.

January 16, 2019 | New York City

Features

How Brands Like Frank & Oak Create Recurring Subscription Services To Increase Convenience For Male Consumers

Subscription services and recurring shipments are an increasingly popular means for brands to target the male demographic and create loyal customers

October 11, 2018

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Related News

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[Stat] 60% of women are buying less apparel than they did 10 years ago

[News] Amazon on track to overtake Macy’s as top US clothing retailer in 2017

Department stores need to start closing retail locations to stay afloat (Quartz)

Rent The Runway Poses A Threat To Department Stores

Expert Quotes

“We need to show a diverse size range of models in all our materials, and where we can call out extended size ranges, we do. We want to create visibility to those brands on the website and in stores, and this is about trying to make sure our message comes through consistently on all touch points. This is a new representation for us, and the more it shows up, the more the customer will have confidence in our brands and in shopping with us.”

Tricia Smith. EVP of Women's Apparel, Nordstrom