department stores

Analysis Interview: A Macy's Fragrance Experience Points To The Future Of The Department Store

Trevor Sumner, CEO of Perch Interactive, discusses how the retail marketing tech company created a dynamic fragrance experience for Macy's, as well as why today's department stores should focus on engaging, digital-rich, limited-time experiences to compete with their DTC counterparts

Beauty Garnier Virtual Shade Selector Lets Walmart Shoppers Trial Hair Color

The virtual beauty tool from ModiFace debuted on last year, and is now coming to Walmart locations for an in-store pilot that lets shoppers preview over 100 hair shades

Brand Activation & Immersion Nordstrom Campaign Offers Shoppers Exclusive And Personalized Gifting Services

The retailer's 'Let's Go Gifting' campaign highlights its gift-finding services, including exclusive daily product releases, a gift hub and personal "gift scout" assistance, available in-store and online

Fashion & Apparel Barneys Offers New York Shoppers Rotating Indie Beauty Brand Selection

The high-end retailer will feature over a dozen different beauty products for all ages and gender identities, helping to encourage store traffic as well as stay ahead of the curve by showcasing emerging brands

Retail Neiman Marcus Shakes Up High-End Image With In-Store Art And Tattoos

The retailer is bringing artists into stores for catered services and customized clothing to attract new clientele

Luxury Selfridges Looks To Reclaim The Essence Of Luxury

With a little bit of help from Google, UK department store seeks to define and explore the pillars of radical luxury

Cafe & Restaurant This Tokyo Bookstore Encourages Visitors To Stay Overnight

Tsutaya Book Apartment is part store, office and hotel, catering to nomad workers, locals and travelers

Retail Artist Creates An Illusionary Display At French Department Store

Leandro Erlich’s 'Sous le Ciel' is on display on the escalators in Paris' Le Bon Marché

Fashion & Apparel Selfridges Concept Corner Shop Curates Unique Brand Collaborations

Selfridges Corner Shop will curate accessories by theme at the department store's flagship location

Luxury Walmart Steps Into Luxury With Lord & Taylor Partnership

Walmart struck a deal with Lord & Taylor to bring some of its luxury fashion brands to Walmart's website

Syndicated How Department Stores Are Becoming 'Theatres Of Dreams'

As stores struggle, retailers are turning up the theatrics to tempt customers away from their digital devices

Advertising Digital Startups Are Making Their Way Into Department Stores

Six 'The Black Tux' showrooms will open in select Nordstrom locations in the next six weeks

Advertising Rent The Runway Brings Clothing Rental To Department Stores

A partnership with Neiman Marcus is looking to bring more designer clothing options to consumers

Op-Ed Constant Disruption Is The New Normal

Shawn Parr, CEO of Bulldog Drummond, shares why disruptive thinking should fuel the way we do business