Fashion & Apparel Diesel Promotes Emerging Designers With Gallery-Style Brand Revamp

Diesel's event will convert the VFILES Shop in SoHo into a gallery space displaying the designers’ reimagining of the brand, helping support young creators and serving as a brand activation

Retail Diesel Opens Its Own Counterfeit Store

The Italian clothing retailer now offers its own line of authentic knockoff items in its new NYC store, purposefully misspelled "Deisel"

Design Diesel's Nicola Formichetti Talks to PSFK About Using A Pepsi Can As His Canvas

Fashion Editor & Creative Director of Diesel kicks off design-led challenges for Pepsi Challenge

Advertising Samsung, Diesel Black Gold Collaborate on Gear S Catwalk Designs

Interpreted with a series of customized accessories, the line will debut down the runway of the brand’s Spring/Summer 2015 show

Advertising Department Store Gets Wrapped In Tumblr Art [Pics]

Diesel's Artistic Director has sources digital artworks to display in an unusual Paris venue.

15 Stories You Need To Know Today

Diesel hires Tumblr bloggers as models, a handbag sold every 30 seconds and Yahoo beats Google over online traffic .

Work Sophie Maxwell: Has Branding Design Become The New Political Manifesto?

Insight Director at Pearlfisher discusses how more companies are starting to voice their social and political opinions through packaging and image.

Technology Diesel Reintroduces Their Best Selling, 'Pre-Internet' Shoe From 1993

The brand is re-launching ‘YUK’ and offering people the chance to win a pair if they don't post anything online for 3 days.

Technology Diesel Turns Latest Ads Into Animated GIFS

The fashion brand's A/W 2012 campaign employs a new photography technique, Cinemagraphs -- digital spots will feature continuous, subtle movement.

Design Behance: A Cell Phone Love Story & More Creative Inspiration

In this week's column from the Behance Network we see the projects that are both made by and inspiring today's young creative professionals.

Innovation Ducati And Diesel Create An Urban Military Motorcycle

The two iconic Italian brands, team up to create unique motorcycles, characterized by a great mix of design and technology.

Solar Power Now Cheaper Than Diesel Generators In India [Headlines]

Alternate sources of energy have become more cost efficient in certain countries depending on location, installation and competition.

Home Q & A: French Design Team Surface To Air Touches Down in NYC

PSFK interviews Jeremie Roza, once half of the team of French arbiters of fashion cool, about his new store space.

Advertising Diesel Brings Facebook 'Likes' To Real-World Products

At clothing displays, mobile tags will be available for customers to scan and see similar items in the collections, as well as a Facebook button that lets the shopper to share the item on their wall.