Target and Lancome are among the first to offer shoppable Snapchat ads
Chief Strategy Officer of Havas Worldwide explains why Apple's new ad blocking apps will make for a less invasive, and so more engaging, digital environment
rehabstudio's strategy partner on how the right, and perhaps unexpected, user experience can better our tomorrows
The channel and the newspaper collaborated to create a dynamic ad experience for the TV program, Killing Lincoln.
Those who work in the ad world are more likely to notice ads on social platforms than the general population; 71% of ad professionals agree they notice brand posts on Facebook all the time while only 23% of the general population do.
Report shows that only one percent of users actually pay attention to businesses on the world largest social network site.
Search giant buys newspaper and magazine space to educate users about its new privacy features and reassure them that it is a responsible and reputable company.
Three 2012 Journey models were given away by putting clues on Youtube and in TV ads to hint at their location