Join us as we bring to life our analysis by sharing proprietary consumer research (we developed in collaboration with Suzy) together with case-studies from best-in-class DTC companies that include Nike, Target and Away.

Nowadays mobile devices have become a way of life, from smartphones to wearables, and pretty soon augmented reality headsets as well. But for a technology used for roughly one third of any given day, there’s still many facets that go unnoticed. Consider the case of vibrations, used every time we get a push notification or […]

Viacom executive Kodi Foster says that predictive models don’t work if the data they use is meaningless