Dollar Shave Club

Analysis Interview: How A DTC Personal Care Brand Customizes The Future Of Men's Beauty

PSFK speaks to the founders of men's beauty retailer Hawthorne to understand the strategy behind a consumer-centric brand designing personal care experiences that appeal to male consumers

Beauty Personal Care Box Offers Subscribers Fragrance Line And Machine Vending

Subscription service Dollar Shave Club is hoping to expand its audience with a fragrance brand launch and is using machine vending to make its products available for immediate purchase at select malls and transit hubs

Consumer Goods Connected Product Experts: How Consumer Brands Can Build A Smarter Product

Curt Schacker and Ryan McManus from EVRYTHNG discuss how just-in-time replenishment is creating a new competition for subscription models

Advertising Online Shaving Company Humanizes Their Brand With Origin Advertising

Subscription-based shaving company Harry's created a new campaign that tells a personal story about what the company stands for (beyond the grooming)