economics

Analysis Interview: How Home Goods Brand Modsy Is Elevating Online Furniture Retail With Consumer Data

VP of style at Modsy discusses how the company's launch of its data-informed Minna Home collection aligns with the future of retail, merging data with design to enable tailored products and experiences

Brand Activation & Immersion Interview: How Reselling Platform StockX Is Democratizing The Streetwear Drop

PSFK speaks to the founder of the ecommerce IPO platform that lets bidders decide the price for resale and drops of exclusive streetwear merchandise, reinventing the concept by treating consumer goods as assets

Baby Boomers Interview: Why A Finance Management Platform Prioritizes Flexibility For Today's Active Retirees

Kindur VP of design & experience speaks to PSFK about how the digital platform works to increase transparency and accessibility when it comes to managing modern finances, designing user experiences in accordance with the behavior of today’s retirees to better meet their needs

Interview Shirting Brand Grayson Is Pioneering A Women-First, DTC-Wholesale Hybrid Retail Strategy

The accessible women's shirting brand is launching direct-to-consumer and through carefully chosen retailers from the get-go in order to maintain brand value while engendering successful business

Automotive Interview: How Rally Rd. Is Reinventing Car Investment For A Sharing Economy

The auto investment platform's co-founder Rob Petrozzo speaks to PSFK about investment equity where it concerns classic cars and other high-ticket items, as well as why the future car experience will be about sharing, not owning

Merchandising & Curation 3den At Hudson Yards Offers Urbanites Pay-Per-Use Respite

The pay-as-you-use spot is a tech-infused, meditative sanctuary where 9-to-5er's can work, shower, nap and more

Delivery & Logistics Rent The Runway Caters To Mobile Millennials With Home Decor Merch

The apparel brand is branching out into home goods, partnering with West Elm to offer premium decor items alongside clothing and accessories

Beauty Banana Republic Offers Customers In-Store Luxury Beauty Shop

The apparel brand is incentivizing store visits with a Cos Bar beauty shop in shop, adding value to its brick and mortar experience while helping the smaller retailer gain exposure

Banks, Insurance & Financial Services DoorDash Supports Employee Finances With Planning Tool

The delivery app is catering to today's gig economy by providing its delivery drivers wth a sign-up bonus that links to an Acorns investment account, aiming to increase its value as an employer

Fashion & Apparel Interview: Cuyana Founders On Taking A Fewer, Better Approach To DTC Apparel

The founders of women's premium apparel brand Cuyana explain how they use data to build a brand targeted at what their consumers really want, taking a 'fewer, better' approach to enable luxury apparel at affordable price points

Luxury Digital-Native Luxury Resale Brand Invests In 30 Retail Stores

The reseller will utilize $25 million in Series-C funding to invest in its brick-and-mortar strategy, also integrating new technology and talent acquisition in a booming resale space

Cafe & Restaurant Why The Restaurant Space Is Experimenting With Dynamic Pricing

Some restaurants may soon implement dynamic pricing already integral to the rideshare and airliner spaces, working to engage customers at off-peak times with lower prices to better manage demand

Features Interview: How The RealReal Leverages Circular Luxury Apparel For A Sustainable Future

Ahead of his appearance at Shoptalk, The RealReal's head of omni-channel, Michael Groffenberger, caught up with PSFK to share his insights on the future of luxury consignment, as well as how consumers are increasingly turning to more sustainable, economic and eco-friendly options

Food & Beverage Jet Caters To Urban Shoppers With Blue Apron Meal Kits

Leveraging learnings from its brick-and-mortar pilot with Costco, Blue Apron created a perishables-free meal kit line for Jet’s City Grocery Platform, increasing flexibility and customization with options from a variety of brands

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