Michael Brito discusses the need for brands to think ahead when it comes to showcasing what they have to offer.
Companies using digital media tactics should remember that being dynamic and fluid is essential but equally important is listening to the community.
Companies launching online initiatives need to keep in mind scale, silos and structure if they want to succeed in an already flooded market.
Using an objective approach to improve online marketing strategy is the key to success in this heady digital era.
Businesses need to view success in a more holistic light, highlighting the importance of the bigger picture in order to attract new customers.
PSFK talks with the Managing Director of Edelman Digital in Chicago about how social is breaking down the traditional hierarchy of the workplace.
Edelman Digital's SocialDev Camp invites aspiring social app developers to compete in a 36-hour Hackathon in Chicago this August.