energy drinks

Innovation Next Generation Energy Drinks Promise Slow Releasing Caffeine

ChromaDex's Purenergy is an ingredient that delivers more caffeine in smaller quantities.

Advertising Mountain Dew Releases New Breakfast Drink

PepsiCo, the parent company of Mountain Dew, is launching a caffeinated morning beverage that could be an alternative to coffee.

Design Taxi Vending Machine Lets You Buy From The Backseat

The winner of the NYC Next Idea competition is a design that lets you purchase items like energy drinks, snack bars and gum.

Technology British Musicians Design Augmented Reality Energy Drink Bottles

New Lucozade energy drinks feature AR-enabled bottles that burst into interactive movies when viewed through a smartphone app.

Advertising Chechnya Says Energy Drinks Are Un-Islamic [Headlines]

The former Russian nation believes that the hyper-caffeinated drinks are immoral and bans the sale of them to 18-year-olds.

Work (NY Auto Show) Mazda's Soda Brand

Zoom-Zoom now comes in a drinkable form.