In the latest webinar, PSFK Founder Piers Fawkes, Senior Strategist Penn Whaling and Strategist Avery McCaffrey guide viewers through the 50+ page report showing how retailers can design physical stores that drive engagement and sales in the digital age

The activewear brand is returning to its roots with the reopening of its original Blue Ribbon Sports specialty store this past January, aiming to encourage connection and loyalty among consumers

In its "The Big Match" campaign aiming to drive conversions from younger consumers on social media, Cars.com posted real-time comments and responses to any game ads that featured cars

Retailers like Target and Sephora are turning to consumers in order to gather data, gauge desires and develop product assortments or experience offerings

PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through a framework for brands and retailers to use relevant occasions and events to build long-term consumer engagement

The activation involved cats playing on a massive, robotic Colonel Sanders climbing structure and encouraged viewer participation

Advertising and online shopping come together with Rebelmail's inbox shopping, allowing brands like Home Depot and Diane Von Furstenberg to reach their consumers more directly

'SmartSpot' is a store-within-a-store that Lowe's is now expanding across the U.S.

Our latest PSFK research paper,  Maximizing Non-Profit Engagement, explores how brands are increasing engagement amongst their community and audiences through digital tools

From our Advertising Playbook, brands looking to reset their relationship with consumers are investing in high-involvement experiences, amplified by interactive engagements and social sharing

Access the full supporting presentation of PSFK Labs' new report for a limited time

PSFK's Editor-in-Chief Piers Fawkes on adopting new strategies to provide a more engaging relationship between consumer and brand