Environmental issues

Fashion & Apparel Everlane Dedicates New Sub-brand To Carbon-Neutral Sneakers

The DTC retailer aims to offer an eco-friendly alternative to the hype cycle of sneaker culture

Automotive BMW Partners With Pop-Up Hotel To Provide Guests With Shuttle Service

The automaker's latest brand activation involves offering a BMW i3 shuttle that provides a luxurious and sustainable transportation option for those staying at Munich's Lovelace hotel, which also doubles as a meeting forum for BMW employees

Delivery & Logistics IKEA To Offer Delivery By Solar-Powered Rickshaw At First Indian Location

The retailer is promoting a greener service that aims to combat the country's congested highways as well as pollution, while ensuring reliable product delivery for customers

Design Pop-Up Swimming Pools Convert Urban Areas Into Water Playgrounds

The initiative, created by an organization called Pool Is Cool, is dedicated to providing the residents of Brussels, Belgium with public swimming spaces

Brand Activation & Immersion DHL Is Offering New Yorkers Free Zero-Emission Rides

The delivery company's eco-friendly ride service is the result of its partnership with Formula E to promote e-mobility in big cities, accessible to users through the DHL Mobility Quest app

Food & Beverage Climate-Positive Menu Cuts Out Carbon Emissions From Production

Not satisfied with simply going carbon neutral, Swedish chain Max Burgers was able offset 110% of its emissions for climate-conscious customers

Grocery, Convenience & Supermarket Luxury Building In NYC Has A Facade That Counters Air Pollution

Air-purifying technology is a major component of a new high-rise at 570 Broome in New York's SoHo, which claims to clear pollution as effectively as 500 trees

Automotive Lyft Differentiates With Carbon-Neutral Strategy

The on-demand transportation company is purchasing carbon credits to offset all of its emissions

Packaging & Product Engagement Indian Startup Fights Pollution By Upcycling Rotting Temple Flowers

Collecting the discarded religious flower petals, Help Us Green intends to curb river pollution by using the plants to make incense

Advertising Adidas Releases Soccer Jerseys Created From Ocean Plastic

To celebrate Earth Day, Adidas created Major League Soccer jerseys out of recycled plastic for all 23 teams to wear

Fitness & Sport Adidas' New Yoga Line Is Made From Recycled Plastic

Adidas is expanding its use of plastic recovered from the ocean in partnership with Parley

Advertising Social Campaign Reveals What Nature Could Look Like Without Human Damage

The World Wildlife Fund enhanced photos from nine travel influencers, removing trash or deforestation to drive home a point about the ravages of modernity

Grocery, Convenience & Supermarket Starbucks Is Selling A Reusable Bottle To Protect The Oceans From Plastic

A reusable water bottle from Soma and Parley, which incorporates recycled plastic, is being sold at Starbucks locations across the country to heighten awareness of ocean pollution

Installation Has Guests Breathe The Air Pollution Of Different Cities

Artist Michael Pinsky is using the visceral experience to wake people up to the problem of air pollution