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January 16, 2019 | New York City
In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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Floyd Hayes is the Founder and Chief Creative Officer at Floyd Hayes Consulting where he works with agencies and clients to develop The Big Idea, Guerrilla and Experiential concepts, digital engagement, brand development and anything else that needs an extra spoon of imagination and experience.


Sam Ewen is the Director of New Business Development for Fake Love, a marketing agency owned by The New York Times. Sam focuses on Experiential, Technological and Creative engagement between clients and their passionate audiences

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“The desire to know and feel more for a luxury brand, to want a meaningful (not just material) connection, primarily motivates the Chinese [consumer’s] greater emphasis on the experiential.”

December 22, 2016

Wearable X CEO Billie Whitehouse spoke to PSFK 2017 about designing wearables for all five senses and maintaining a sense of humor

September 27, 2017
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