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Advertising How Auto Brands Like Acura Reach Consumers With Dynamic Digital Marketing

From Renault to Acura, today's leading auto retailers are paving the route towards a more seamless and connected buying experience by leveraging social media engagement via Instagram, Twitter and more

Brand Activation & Immersion Personal Concierge Platform Offers Travelers On-Demand Mobile Agent

Elves is a chat-based mobile platform that combines human assistance with AI to enable round-the-clock travel assistance, from booking flights to arranging for airport pick-up

Merchandising & Curation 1-800-Flowers Shoppers Can Talk Or Chat To Order This Valentine's Day

A partnership debuting this holiday between the flower delivery service and various voice assistants allows customers to place their orders through the language of love using talk or text

Analysis How Brands Like Tommy Hilfiger Are Driving Sales With Interactive Digital Drops

Brands are driving engagement with retail drops via mobile app to give social media-savvy customers exclusive access to new products

Entertainment Genies Social Avatars Let Friends Chat In 3D And Dress Themselves In Gucci

Genies is the world's first social app that marshals AI to enable avatar-to-avatar communication between users, allowing them to customize 3D digital clones and even dress themselves in Gucci's latest wares

Fashion & Apparel Tommy Hilfiger Offers Customers Social Network And Shoppable Content

The SideFlix app aims to brings fans of the brand together while offering access to exclusive content, combining shoppable content with social interaction

Hotels, Hospitality & Travel Virtual Concierge Helps Travelers Navigate London Like A Local

The app is called Lewis and provides tourists with multiple curated tours that enable them to design their own personalized and memorable travels

Automotive Online Platform Aims To Become 'The Amazon' Of Cars With Free Home Or Work Delivery

The Autorama Group is launching Motorama, a marketplace that works to make car buying as simple as online shopping, with features such as quick online application, leasing via Facebook messenger and more

Shopper Marketing & Promotion Nickelodeon Fans Can Challenge Their Friends To Trivia On Facebook Messenger

Fans of Nickelodeon's Double Dare can play at home thanks to integration with the chat service

Banks, Insurance & Financial Services How Brands Are Helping Consumers Curate Individualized Experiences

From finance-managing chatbots to mindfulness-promoting social media features, brands are looking to help consumers take charge of their consumption practices, cultivating consumer relationships and building trust

Shopper Education & Assistance Cole Haan Uses Facebook Chatbot To Combat Cart Abandonment

The shoe brand leans on the social media platform's messenger tool to provide consumers with more personalized online shopping experiences

Post Purchase Service & Support Shopify App Streamlines Communications For Its Merchants

Shopify Ping is available for free for all markets, and houses apps like Facebook Messenger and Chatkit under one digital roof, ultimately helping merchants more efficiently connect with their consumers

Food & Beverage Fast-Food Delivery Service Offers Collectible AR Food Illustrations

Just Eat is using augmented reality for a social media integration themed around the World Cup that drives sales using engaging and interactive advertisements

Technology Nike Uses Facebook Messenger App To Sell Sneakers In AR

The athletic apparel retailer is using Facebook bots, augmented reality, social media influencers and emojis codes to sell limited-edition kicks Kyrie IV, engaging customers as they interact on social media

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