fashion & apparel

Brand Activation & Immersion How Stores Like Nike Are Leveraging The Best Of Experiential Retail With Multi-Purpose Design

From PSFK's Reinventing Retail Through Experience-First Shopping report, here's how two leading brands are employing purposeful experiential retail by engaging customers at every touchpoint throughout the physical store

Podcast: What Loyalty Means For Today's Consumers

In this episode, PSFK researchers share insights from the Loyalty Debrief report regarding how retailers are redesigning their membership and rewards programs, moving from points to passports to drive deeper engagement beyond purchases

Fashion & Apparel San Francisco Shoppers Can Peruse Rent The Runway's 'Dream Closet'

The designer apparel rental service is debuting a flagship retail space targeted at young professionals of Silicon Valley

Loyalty & Membership Subscription Intimates Brand Encourages Consumers To Recycle Their Underwear

Knickey is encouraging sustainability by offering its subscribers the chance to trade in used intimate apparel for a free new pair

Luxury Fans Of The Met Museum's Upcoming Camp Exhibit Can Shop Adjoining Collection

The Met's Camp Collection takes inspiration from its upcoming annual gala theme and features eclectic pieces from an array of big-name designers for consumers to shop online and in-store

Cafe & Restaurant How Top New York Retailers Create Next-Level Service Experiences

As the retail renaissance continues, here's how leading names from Starbucks and Neiman Marcus to Hudson Yards' Vessel are staying on top of the brick-and-mortar game with immersive, personalized, discovery-driven experiences

Retail New York Shoppers Can Meet With Stylists At Nordstrom 'Local' Stores

Nordstrom's mini stores dedicated to personalized services are making a New York debut to complement its largest online market

Merchandising & Curation Selfridges Brings PacSun's California Style To U.K. Shoppers

The American West Coast clothing brand is branching out to shoppers across the pond in a first-ever popup collaboration with the luxury department store

Transactions & Payments Moda Operandi Uses Customer Data To Create Its First-Ever Runway Report

Data gathered directly from customer behavior and sales will help the luxury e-tailer deliver more accurate inventory predictions

Shopper Education & Assistance Fast-Fashion Brand Selected Offers Consumers In China Phygital And Sharable Store Experience

The Scandinavian brand is building a next-gen store experience that merges the best of online and offline retail in a shopping journey designed around social-media sharing and personalization

Design Interview: Women's Clothing Brand LIVELY On The Key To Modern Apparel Design

Ahead of her appearance on Anomaly's 'Designing for Modern Women' panel discussion, LIVELY's CEO and founder speaks to the importance of listening to its community of wearers and reflecting their needs in its design

Grocery, Convenience & Supermarket How Retailers Like Guess Are Personalizing The Shopping Experience In Real Time With Contextual Targeting

From PSFK's Shopper Data Debrief, here's how today's leading brands are using RFID and related technologies to provide relevant recommendations and assistance in real-time

Store Experience & Design H&M Strives For Transparency By Providing Shoppers With Manufacturing Details

The retailer is working to shift consumer perceptions by granting shoppers access to details like factory location and supplier name for online and in-store merchandise