Finance & Money

Gen Z Inside Affirm's Plan To Make Online Shopping Easier And More Affordable

PSFK chats with Affirm communications lead Ellen Kiehl to talk customer loyalty, new shopping habits and emerging trends in fintech

Banks, Insurance & Financial Services Ally Is Gamifying Financial Literacy With City-Sized AR Monopoly Boards

With the help of augmented reality and advice from Mr. Monopoly himself, Ally is providing its users with a fun and engaging way to learn

Brand Activation & Immersion A Pagan Credit Union Proves Banking Can Legitimize Communities

The startup credit union hopes to empower its community with cooperative funding that takes alternative spiritual practices seriously

Case Study HTC's Latest Phone Is Catered Specifically To Cryptocurrency Users

The HTC Exodus 1S is designed to work well with the blockchain, offering an easy way for users of Bitcoin and other cryptocurrencies

Retail Here's How Samsung's New Feature Helps Consumers Stick To A Budget

Managing finances is not an easy feat, and can be even more difficult to control with the increase of credit cards and contactless payments, Samsung is implementing an alternative to simplify the process to stay on budget.

Analysis These Brands Are Reimagining The Way Consumers Plan For Retirement

Planning for retirement is often a stressful process, but these brands are working to make it easier through outreach and planning tools

Baby Boomers PSFK Research Paper Launch: Engaging The Baby Boomer Consumer

How brands are tapping into Baby Boomers through marketing, products and services that defy ageist assumptions and empower fuller lives

Loyalty & Membership How This Banking Startup Is Empowering The Black Community

GRIND Banking, launched earlier this year, is a black-owned bank that focuses on the financial needs of the African-American community

Children Here's Why A Fintech Startup Launched A Debit Card For Kids

Greenlight is a startup that hopes to teach young people the value of financial literacy with a starter debit card and an accompanying app

Cafe & Restaurant Why A Fintech Startup Reopened A Beloved San Francisco Restaurant

PSFK sits down with the co-founder of Brex, a corporate credit card company that renovated South Park Cafe in San Francisco, about bringing its mission to help startups to life with a business x food hybrid space

Food & Beverage VeganNation Is A Digital Economy Poised To Unite Plant-Based Consumers Worldwide

The comprehensive online platform and marketplace offers social media, ecommerce and even its own form of cryptocurrency, building the infrastructure for a full-fledged digital vegan nation

Design Concept Bracelet Acts Like A Wallet On Your Wrist

Token is designed to help wearers make sense of their financials on-the-go, through a simple series of touch interactions.

Innovation New Chase Bank Kiosks Replace ATM Logins With Palm Prints

The company's consumer division is introducing a new banking experience for their customers.

Technology Contactless Wristband Will Take The Place Of The Credit Card

Barclays bank is introducing a wearable payment device called the bPay band.