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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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Josh Walton of the Rockwell Group discussed how their design projects are about finding and exploring the blur between physical and digital.

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Microsoft's Richard Banks discusses the complications of information ownership and the transformation of the family heirloom to something more digital at PSFK London

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