frog

Brand Activation & Immersion Op-Ed: The Future of Retail Is Human

Author Jeff Sharpe explains why there is no one-size-fits-all formula to branding, instead providing five pillars to guide retailers in taking stock of their unique audience and building an emotive identity that resonates, both online and off

Design Watch, Listen, Read, See: Where Tech Meets Nature

PSFK staff recommendations include media and spaces that fuse technology and the natural world

Health Design Firm Creates Life-Saving MRI Machine For Newborns

The Embrace Neonatal System is an easy-to-use and patient-friendly scanner

Technology This Device Is Designed To Distract You From Pain With Virtual Reality

Mixed reality that removes us from the present might become hospitals' solution to chronic pain

Advertising Designing for the Apple Watch: Don’t Crowd the Content

PSFK Watch Week: Smartwatches are for bite-sized bits of news, not 1,000-word manifestos

Gaming & Play UN Game Enlists Citizens To Design Their Communities [My Ideal City]

Block By Block is a platform which uses the designs of Minecraft game players to design their own neighborhoods.

Work Masks Filter Air & Map Out Urban Pollution

Airwaves is a bluetooth-enabled pollution filter that collects and shares air quality data.

Home What The Next Generation Of Wearable Tech Could Look Like

frog hosted an internal competition across its eight offices to come up with creative ideas.

Innovation Frog: Procter & Gamble Says Emotional Connections Are Crucial For Branding

Mindsharing chats with Phil Duncan, Global Design Officer at the major multinational consumer goods corporation.

Syndicated frog: What Innovators Can Learn From Artists

Although they may not always seem like the best business people, the creative class can teach a few lessons to those of us behind the desks.

Design How To Get Around In The City Of The Future [Video]

Designers at frog have been working on a project to update existing urban transportation networks with a system of gondolas.

Innovation Michael McDaniel: My 2013 Prediction, Mother Nature As The Ultimate Innovator

As the year draws to a close, we ask a frog designer what he thinks will dominate in 2013.

Advertising frog: How Engineers Can Become Designers - 8 Simple Steps

Making the transition from hardcore mechanical specialist to design generalist can be tough, but mobility resources and CAD will help you do it.

Luxury Designing A Scalable Mass Transit Solution For 21st Century Cities [PSFK CONFERENCE SF]

PSFK talks to frog's Principal Designer about an aerial public transportation solution that costs a fraction of the price of other public transportation options to implement.

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