Gerald Richards says creating a fun environment, ripe with hands-on interaction, is crucial for getting reluctant kids to learn.
As the year draws to a close, we ask the CEO of 826 National, what he thinks will dominate in 2013.
PSFK talks to 826 National boss about its unique educational model rooted in strong writing skills with a culture of imagination.
At 2011's PSFK CONFERENCE SAN FRANCISCO, the CEO of 826 National discussed putting the creativity back into education and learning through engaging educational programs.
If you work in advertising or marketing, or you are a designer, an educator, or a true digital native; or just a global change-maker, there's something at this event for you.
The line-up at PSFK CONFERENCE SAN FRANCISCO includes experts leading the way in determining how people learn and gain skills.
826 National is a unique education chain based on a model of innovation and imagination, and encourages students to 'be as weird as they want to be.'
The CEO of 826 National describes how creating a quirky and unique retail experience that stimulates curiosity and inspires creativity, allows him to raise funds for a tutoring program to help under-educated kids in the US.
Conference sponsor Waggener Edstrom shares their mind map showing the creative connections based on inspiration and influence between the various PSFK Conference San Francisco speakers.
Look at our Twitter list to see updates from speakers and attendees.