google home

Consumer Goods Walmart Taps Google Voice Tech To Let Customers Order Groceries On Command

Walmart Voice Order works across Google Assistant-powered platforms, including smart speakers and displays, and is set to take on Amazon's grocery services

Analysis How Brands Like Disney Drive Engagement With Playful Marketing

Brands like Google and Levi's are adding AR and other experiential capabilities to children's marketing to drive engagement and enhance the consumer experience

Brand Activation & Immersion Voice-Enabled Shopping Guide From H&M Helps Customers Search For Home Decor

With voice-activated shopping becoming more and more popular, H&M is allowing customers to browse and order, all through their speaker

Beauty Google's Home Hub Lets Sephora Fans Watch Makeup Tutorials On Their Vanity

In a bid to dominate the voice category, Google designed a Home Hub device that lets owners use verbal commands to access Sephora's app content, including podcasts, YouTube videos, expert advice and more, as well as schedule in-store appointments

Home Op-Ed: Reinventing The Smart Home Sector With Intuitive & Proactive Technology

Using analysis pulled from our research reports, PSFK founder Piers Fawkes shares his insights on why the potential of the connected home never materialized, and how tech companies can more seamlessly and successfully serve the needs of today's consumer

Retail Google Moves Away From Pop-Ups With First Permanent Flagship Store

Located in a trendy Chicago neighborhood, the tech company is planning its first standalone location to better showcase its products as well as give it a competitive edge against Microsoft and Apple

Advertising Google Created An AI-Powered Mini Golf Course To Promote Its Home Speakers

Google's mini golf pop-up lets players interact with its voice assistant, enhancing the put-put experience while demonstrating the tech giant's connected-home prowess

Interview Interview: How eBay Is Targeting Consumers Everywhere They Click

As e-commerce continues to evolve, retailers like eBay must find innovative and inspired ways to connect with and attract consumers to their brand

Cafe & Restaurant How Voice Is Streamlining Online Orders

As consumers familiarize themselves with AI assistants for mobile and home, shopping by voice enables hands-free convenience and personalized retail interactions

Home Smart Home App Gives Users Integrated Control Over Devices

The Stringify app has been updated, following its acquisition by Comcast, to allow consumers to automate their IoT devices on a deeper level

Hotels, Hospitality & Travel Syncing Up Home Comforts With IoT Hotel Rooms

Travel brands are investing in IoT to deliver personalized experiences at a mass scale

Loyalty & Membership How Travel Brands Are Using AI To Help People Plan Their Own Trips

Travel companies are leveraging tools such as AI and chatbots to give travelers greater control over their itineraries

Delivery & Logistics This Home Voice Assistant Will Not Sell Your Data

A competitor for Amazon Alexa and Google Home, Mycroft's new voice-enabled device is open source and does not collect data without permission

Entertainment Google Assistant Can Give You The Latest Olympics Updates

USA TODAY is partnering with Google for the 2018 Winter Olympics, offering exclusive content on Google Assistant

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