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Who Should Attend?

January 16, 2019 | New York City
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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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For Halloween, digital agency Firstborn created a location-based augmented reality app that explored Manhattan’s bloody history. Gruesome Gotham brought the city’s horror stories to life, with six chilling murders from 19th-century New York. Users were given the chance to experience these deadly deeds in the exact locations where they took place. The immersive app let […]

December 1, 2014
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Wearable X CEO Billie Whitehouse spoke to PSFK 2017 about designing wearables for all five senses and maintaining a sense of humor

September 27, 2017
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