happiness

Analysis Interview: How Apparel Brand Terez Builds Community Through Positivity-Focused Experience

The founder of activewear brand Terez on creating immersive customer experiences, the importance of community and implementing retail technology in a purposeful way

Brand Activation & Immersion Interview: Summersalt Founders On Building An Ecommerce Community With Content

Swim and travel-wear brand Summersalt is rolling out a new content platform, The Forecast, to enhance its community by speaking to customers in an authentic way

Fashion & Apparel PSFK Retail Conference Preview: How Eileen Fisher Enables Conscious Retailing

Ahead of presenting at PSFK's Future of Retail 2019 Conference next month, Eileen Fisher's Vice President, Amy Hall, shares how the brand manages to balance profitability with sustainability, and drive engagement by providing solutions to consumer demand for ethical, transparent retail

Advertising BBC's Ambient Nature Videos Promote Viewers' Mental Wellbeing

BBC Earth has been repurposing footage into 10-hour videos of relaxing landscapes as part of a 'Happiness Project' to help put people at ease

Design This School In India Will Teach Students How To Be Happy

The Riverbend School wants to emphasize life lessons before enforcing a typical academic curriculum

Gen Z Gen Z Wants To Hack Wellness—And Brands Can Meet Them Halfway

PSFK's Forecast Z report takes a look at how Gen Z are using products, environments, diets and routines to stimulate their minds and emotions

Entertainment Netflix Sells Marijuana Strains Inspired By Its Original Series

The streaming service developed six different types of cannabis to go along with its original series

Wellness Text Service Offers Motivational Messages To College Students

With a new campaign aimed at students starting college, Shine is helping people see the flip side of things that stress them out

Work PSFK 2017: The Secret Recipe For Success Is Not What You Think

Colin Beavan, author of No Impact Man and How to Be Alive, divulges the one thing that the majority of happy, successful people have in common

Retail How Unmet Expectations Are Killing Your Customer Loyalty

Peter Sena, founder of Digital Surgeons, gives his two cents on why marketers must design experiences that match their consumer’s expectations

Interview PSFK 2017 Speaker Interview: How To Live A More Meaningful Life

We sat down with PSFK 2017 speaker and No Impact Man Colin Beavan who discussed how you can give back to the world from right where you are

Retail Business Creativity Expert: How To Disrupt Myopia In An Organization

Jason Brush, EVP of Creative at POSSIBLE, explains how the most challenging step in business evolution involves empathizing disruptive forces and their values

Children Scientifically-Crafted Song Keeps Babies Happy

C&G Babyclub created the track with the sound of sneezes, animals and laughter

Advertising A Platform Designed to Help You Face Your Fears

100 Days Without Fear started as a personal project but will soon evolve into a point-based social network rooted in acts of bravery

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