Hewlett-Packard

Advertising Coca-Cola: Refreshing The Taste of Advertising

Coca-Cola Israel shares lessons learned from its most successful digital campaigns

Automotive Faraday Future's Vision Hinges On Its Sculptural Aesthetic

The Head of Design for the vehicle and mobility company informs PSFK on how to mature a product from concept to commodity

Gaming & Play How Learning Software is Upgrading Brazilian Education

Teaching algorithms aim to change education forever—but where does the teacher fit into the classroom of tomorrow?

Design On a Tesla-Dominated Road, Faraday Future Races Ahead With Design Distinction [CES 2016]

The young automaker represents its high hopes with an electric supercar concept—but how close is it to reaching its self-touted status as the 'iPhone of cars'?

Innovation Oreo: Why Trusted Collaboration and Agile Teams Ensure Business Success

The Oreo team at Mondelēz invites a wide range of external creatives, namely from HP and The Martin Agency, to help with rapid innovation for new $1bn venture

Home How Mondelez Is Overturning the Retail Model With Oreos

Food giant's e-commerce leader explains how a fearless approach will drive $1bn of new sales

Retail PSFK Invites Readers to an Exclusive Behind-The-Scenes Look With Mondelez

Join us in NYC as we discuss Oreo's launch announcement and fearless marketing with experts from Facebook, HP, and partners The Martin Agency, Maya, 360i and The Participation Agency

Technology Inspiring A Global Communication Network Through Modern Messaging

PSFK, in partnership with HP Matter, speaks to Jonathan Christensen, CEO of Wire, about the democratization of seamless and secure chat

Work Remaking Education for the Creative Community

PSFK, in partnership with HP Matter, speaks to Mike Karnjanaprakorn, CEO and co-founder of Skillshare, to understand the impact of digital on the way people learn

Design Democratizing Open Source Technology to Empower Innovators

PSFK in partnership with HP Matter speaks to Peter Semmelhack, founder and CEO of Bug Labs, about creating tools for the next generation of makers and how that will impact the technology space

Innovation Creating a Transparent Marketplace for Personal Data

PSFK in partnership with HP Matter speak to Matt Hogan, Co-founder and CEO at Datacoup, about empowering consumers with tools that treat information as an asset

Home Protecting Our Individual Freedoms in a Digital World

PSFK, in partnership with HP Matter, talks to Nuala O’Connor about the importance of advocating for basic human rights in the online space

Advertising The Power of Developing Platforms Not Products

PSFK in partnership with HP Matter speak to Joyce Kim, co-founder and Executive Director of Stellar, about the importance of thinking globally and designing locally

Editors Pick Harnessing the Crowd to Solve Healthcare

PSFK, in partnership with HP Matter, speaks to Co-founder and CEO at CrowdMed on how taking a collaborative approach to diagnosis can create greater efficiencies within the medical system