ideation

Beauty Superdrug Encourages Beauty Innovation With Brand Incubation Program

The pharmacy retailer is aiming to create products in line with the values of today's consumers by connecting with and supporting innovative beauty startups

Advertising Will User Interface Design Decide The Future Of Advertising?

Cyborg anthropologist Amber Case's belief that interfaces are the essence of our experience as digitally connected citizens got us thinking that we need to rethink how we define and address UI within our brand planning process.

Innovation Ed Cotton: The Rapid Prototyping Of Business

The internet and start-up workshops are turning the focus of business towards creating workable prototypes and sharing new ideas.

Design Childhood-Inspired Innovation

What crayons, finger painting, construction paper and sketching can teach us about creativity and innovation.

Technology 7 Customs Stifling Marketing Creativity

Tim Harris and Saneel Radia of Denuo propose seven dated notions that may be stifling creative thinking and innovation.

Work Finding Serendipity And Sparking Creativity

Some ideas for facilitating serendipitous moments, and for more effective alternatives to creative brainstorming.

Video (Video) An Idea Is Born

Motion graphics and design studio King & Country has created The Ride - an animated short that captures the formation, ripening and fruition of a great idea.

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