insights

Cafe & Restaurant What Consumers Really Want From Restaurants? PSFK Asked

Working in tandem with Suzy, our insights show that diners are increasingly embracing choice, flexibility and convenience...

Video How The Future Is Being Discussed And Why It Matters

Professor at Temple University and Author Devon Powers believes the trends industry needs to become diversified, in order to create a democratized and decentralized future.

Advertising Adidas Launches A Fitness App To Keep Athletes Motivated

The platform provides inspiration around movement, nutrition, mindset, and rest

Consumer Goods 3 Retail Insights To Look For On The CES Floor

With manifold events to cover at CES, we have pulled together three key insights to keep brands, retailers, technologists and creatives on track on the 3,600-exhibitor conference floor

Millennials Letter From The Founder: PSFK's New Future Of Work Report

Piers Fawkes introduces the strategies that will cultivate an open, collaborative and dynamic relationship between companies and their employees

Technology PSFK Labs Launches The Future Of Work Report

Our new 60+ page study explores the conditions and qualities that cultivate tomorrow’s leaders in the workplace

Work Scott Lachut: 7 Lessons For Successful Healthcare Services

The PSFK Labs' team has looked through our Future of Health report to identify the big ideas that resonate throughout the 13 trends.

Design Sophie Maxwell: What Will The Top Brand Needs Be In 2014

As 2014 begins, brands must identify and anticipate key desires in order to make real, lasting change.

Home Sophie Maxwell: Scaling Up Vs Scaling Down

The next challenge for brands is to meet human and consumer needs on both a global and local scale.

Analysis Pantone Launches Subscription Service For Color Insights

PANTONEVIEW.com features visual inspiration, critical color direction and a global perspective on color from the world’s leading experts.

Advertising Google Insights Reveal What People Are Searching For

Brands can obtain visually compelling data about their audience’s online presence.

Innovation This Week In Brand Strategy & Marketing

PSFK curates some of the strategy, digital and creative advertising news catching our attention this week.

Luxury This Week In Brand Strategy & Marketing

PSFK curates some of the strategy, digital and creative advertising news catching our attention this week.

Design This Week In Brand Strategy & Marketing

PSFK curates some of the strategy, digital and creative advertising news catching our attention this week.