Warby Parker’s innovative Virtual Try-On Tool lets glasses shoppers sample frames from the comfort of their phone, streamlining the in-app transaction by letting shoppers purchase immediately or add to a home trial kit

MaskiD is the beauty retailer's latest app for iOS that customers can use to assess their skin condition and determine ingredients for particular areas of the face to create a custom sheet mask

Apple expands its ecosystem for some consumers by integrating  student ID cards from select colleges into its wallet feature

Using Snapchat as its platform, Verizon is giving away the latest iPhone to customers who enter an augmented reality scavenger hunt, searching for hidden music loops and remixing them to create a winning track

Workshops in photography, design and music are coming to U.K. Apple stores, encouraging customers to take full advantage of their Apple products' capabilities

Tech leader even builds a new recycling robot out of old parts to reduce iPhone waste

New iOS 11 and macOS High Sierra will stop ads following Safari users, prompting open letter claiming Apple is destroying internet’s economic model

The new social platform offers a place for customers to discover new products from other users with similar interests

A new app for iPhone users describes objects and reads text in the world using the phone's camera

Apple created a video imagining what modern world would look like if all apps were disabled

The beautiful ad is meant to remind us of what is at stake

Abhinav Girdhar, CEO of Appy Pie, looks at how the tech giants are developing technology to compete for market dominance in AR and VR products

Designer Gabor Balogh presents his idea for a new version of Siri with AR support