The low-end 5C model was shown to a select group in China, here's what's in store.

Apple's new model adds fingertip scanning and goes on sale on 20 September.

Optical illusion shows how content may one day be passed from one phone to another just by touching phones.

The positives to negativity, Google glass already banned at strip joints and NOLA a new hub...links to start your day with.

Critics have charged that it's ugly, expensive and useless, but the musician says he's got a vision and he's sticking to it.

10 million UK residents could have grounds to sue the search giant after it sidestepped Apple security to monitor web habits.

iPhone is the worst smartphone, Jay-Z to score Great Gatsby and HBO rejects Netflix...Links to start your day with.

Services like Spotify and Instagram obliterate the need for the eco-system that Apple has used to sell its hardware.

Tumblr Hacked by a massive worm, SMS turns 20 and France might end homework in schools...Links to start your day with.

Moss teams up with the hip hop group to showcase their Fall/Winter 2012 collection in a digitally novel way.

The first ever animated GIF movie poster, Apple publicly apologizes for its new maps, and an airline that hands out iPads for your flight...Links to start your day with.

PSFK curates some of the strategy, digital and creative advertising news catching our attention this week.

Twitter knocks over Facebook in sales, the stats on how many people would answer their phones during sex, and China's disenchantment with Louis Vuitton...Links to start your day with.

Despite a playful parody by its biggest competitor, Apple refuses to fight dirty, releasing a simple video campaign to highlight only the new features of its latest smartphone.