Fashion & Apparel Let This Bot Help You Pick Your Next Pair Of Jeans

A new Levi's virtual stylist bot helps customers narrow down options to find a perfect pair of jeans

Advertising Durex Stirs Up Conversation By Announcing Their Own Line Of Jeans

While initially thought to be clothing, Durex Jeans is in fact a slim condom pack that you can fit inside your jeans without drawing too much attention

Fashion & Apparel Vibrating Jeans Act As A Wearable GPS

Spinali Design’s line of clothing can be paired with a phone move alerts from the device to your body

Design Artworks Made From Denim Look Like Intricate Oil Paintings

Ian Berry's pieces are created using many layers and shades of denim jeans

Retail Levi's: How Responsible Business Can Build a More Profitable Brand [PSFK Conference]

Leading up to PSFK 2016, we revisit some of our past amazing talks with Erik Joule discussing Levi's top-down commitment to sustainable manufacturing

Innovation Charge An iPhone With Only Your Denim Jeans

Slide an iPhone into the #Hello jeans back pocket, and it starts charging on-the-go

Advertising Honest Sketches of Adultery and Plight Sell Jeans

Men's designer turns to the reality of customer lives to develop gritty campaign

Work Alessandra Ambrosio, FC Barcelona Put Replay Jeans to the Test

Ad campaign has celebs stretching jeans to the max

Design Denim/Fashion Brand's 10-Minute Pop-Up Shop is Likely World's Fastest

On Oct. 10, Cheap Monday plans to give away 10,000 jeans globally in a flash

Home Will Berman: How Teen Entrepreneurs Can Lead A Maker Revolution [PSFK 2014]

How a self-taught 15-year-old started his own demin brand in the crowded maker space.

Technology How To Close The Gap Between Online & Brick And Mortar Retail [PSFK SEATTLE]

Hointer's store is a microwarehouse, controlled by customers’ mobile phones.

Luxury Luxury Denim Brand Turns Old Jeans Into New Rugs

Pants that are no longer able to be worn are upcycled into a useful, eco-friendly household item.

Work Jeans Change Color Depending On Body Temperature [Video]

Naked & Famous creates wacky pants using thermochromic dye.

Innovation Eco-Friendly Jeans Made From Wood Pulp

Student combines fibre made from wood with digital printing technology to create a more green pair of pants.