lacoste

Fashion & Apparel Lacoste Is Raising Awareness About Endangered Species With New Line

The clothing company is replacing its iconic crocodile logo with ten different endangered animals

Banks, Insurance & Financial Services Lacoste Stores Are Adopting Alipay To Attract Tourists From China

Lacoste banks on Chinese tourism by accepting Alibaba's payment system at its U.S. stores

Innovation Lacoste Enriches Its Brand Campaign with Augmented Reality Book

The apparel brand puts a tech-layered spin on the fashion catalog

Advertising Lacoste Polos Replace The Iconic Crocodile With A Squiggle [Video]

The fashion brand gets an unexpected logo makeover for their 80th anniversary.

Luxury Lacoste Celebrates 80th Birthday With Branded Eclairs [Pics]

The French sportswear brand partnered with Fauchon to create the special product.

Design Lacoste Launches Capsule Collection Inspired By Japanese Comics [Pics]

The clothing brand launched a selection of polos and t-shirts featuring hand-picked scenes from six original manga works.

Technology Lacoste Exclusive Polo Kits Pay Homage To Famous Designers

To celebrate the brand's 80th anniversary, it is releasing 12 copies of each kit and fans will be able to customize their shirt using different techniques.

Design Lacoste Imagines The Polo Of The Future [Video]

The brand envisions a shirt that changes color when the wearer touches the alligator logo.

Work Lacoste Makes Polos Popular With NYC Waiters And Concierges [Headlines]

Lacoste, the French brand famous for its pique polos with the alligator stitched at the chest, is outfitting waiters and concierges who work at trendy NYC hotels and restaurants for free, in a move to reposition its brand.

Advertising Lacoste's 'Croc & Me'

The brand invites fans to share their interpretations of themselves and the brand's iconic logo, ultimately offering a glimpse into how the brand has evolved, and is perceived.

Innovation Paris Motor Show: Citroen Lacoste Unveil A Stylish Brand Blended Concept

Two iconic French brands collaborate on a sporty and simple concept car.

Luxury Paris Motor Show: Scooters And Bikes Steal The Spotlight

The Paris Motor Show feature more than just vehicle with four wheels as we found out from the variety of scooters and bicycles displayed.