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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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Solo: A Star Wars Story released on May 25, and LEGO is taking advantage of the accompanying excitement with a new out-of-home digital campaign that uses gesture sensor technology to interact with potential customers, letting them use the force. Shoppers at Bluewater and Newcastle Metro Centre in England will pass by an interactive screen that invites […]

December 3, 2014
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Wearable X CEO Billie Whitehouse spoke to PSFK 2017 about designing wearables for all five senses and maintaining a sense of humor

September 27, 2017
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