M. Gemi

Beauty Op-Ed: PSFK Visits The Retail Development At New York’s Hudson Yards

New York's newest luxury lifestyle development succeeds as a mall, but is that enough for it to be successful?

Brand Activation & Immersion Interview: How Luxury Shoe Brand M.Gemi Uses A Hudson Yards Store To Build Lifetime Customer Relationships

Following the recent opening of a brand new permanent retail space in New York's Hudson Yards development, M.Gemi co-founder Cheryl Kaplan tells PSFK how to build a better customer experience

Shopper Education & Assistance Retailers Are Mining User-Generated Content To Redefine Shopper Engagement And Drive Sales

As catering to consumers and engaging their input becomes increasingly important for brands, retailers like Rebecca Minkoff and Harvey Nichols are replacing company-fed messages with content created with consumer input and livestreaming services to connect with shoppers and boost business