machine

Beauty Olay Helps Customers Track And Personalize Beauty Regimens With Digital Integrations

P&G recently debuted various connected beauty devices for multiple brands, several of which will help subsidiary Olay's customers track skin health through high-resolution selfies on its Skin Decoder, virtually trial products on the the Whips Simulator and more

Analysis Interview: How Clinch Uses Creative Technology To Offer An Omnichannel Advertising Solution

Clinch CEO, Oz Etzioni, tells PSFK how he delivers a higher return on investment with personalized, responsive and social media-integrated advertising campaigns

Fashion & Apparel How Brands Like Spire Health Are Developing Wearable Workout Optimization Tools

Retailers are responding to consumer demand for products that assist them with their health and wellness needs, offering them apparel with tech-enabled fitness tracking and training capabilities

Features How Artificial Intelligence Is Augmenting The Musical Composition Process

Companies are introducing software that allows musicians to curate content through digital AI experiences anywhere, anytime

Design Pioneer Of Humanability: Amanda Parkes

In an interview with PSFK, working in collaboration with Verizon, Amanda Parkes discusses how she is using technology for good with her work for FT Lab

Store Experience & Design Burger Joint Offers Customers Quality Food At Low Prices Thanks To Patty-Making Robot

Pasture-raised beef, toasted rolls and sliced-to-order veggies are just some of the advantages made possible by Creator's patty-making machine, ultimately reducing kitchen labor and cutting costs for customers without sacrificing quality

Brand Activation & Immersion Machine Learning Lets Adidas Customers Contribute To Product Design

Through the analysis of millions of consumer-created prototypes, the company can better anticipate future demand by allowing customers an active role in product design, as opposed to simply collecting data on shoppers' behavior

Health How Wearable Wellness Is Improving Care For Seniors

From connected wristbands to electronic skin, sensing technology is improving the lives of seniors and caregivers alike

Fitness & Sport How Fitness Is Going Digital With Mixed-Reality Workouts

From connected running shoes to virtual classes accessible from the privacy of one's home, the fitness industry is using the latest innovative technologies to enhance people's fitness routines

Interview Interview: Why We Need Less Tech, Smarter People

Cyborg anthropologist Amber Case makes an argument for better, quieter design

Home How Owners Can Stay In Touch With Pets Even From Afar

With a proliferation of pet tech devices, consumers can have the best of both worlds when it comes to caring for pets in the midst of busy, on-the-go lifestyles

Syndicated Social Media Copies Gambling Tricks To Make Users Crave It

Experts say social media employs methods that affect users' brains and lead to them experiencing ‘phantom’ notification buzzing

Technology How Technology Is Making Remote Senior Care Possible

Non-invasive and efficient care for the elderly is becoming possible thanks to remote technology like wearable devices and in-home monitoring

Technology How Emotion Tracking Provides Insight Into Consumer Behavior

Emotionally sensitive technology allows brands and consumers to analyze responses to products, services and experiences