Analysis Interview: How An Online Gift Registry Helps Connect The Betrothed With Charity

In an interview with PSFK, Beth Helmstetter, founder of charitable online gift registry The Good Beginning, discusses why couples are increasingly looking for more altruistic ways to celebrate their nuptials, and how her service helps design them a seamless portal for event-based donation

Brand Activation & Immersion Björn Borg Used AR Projection To Support LGBTQ Rights At The World Cup

The underwear company debuted a visual featuring a gay couple kissing during the Russia vs. Saudi Arabia game in a move that combined AR and social media to promote marriage rights for all

Fashion & Apparel H&M Launches A Low-Cost Bridal Collection

Just in time for high season, fashion brand H&M debuted The Wedding Shop for brides and bridesmaids on a budget

Advertising Skyy Vodka Is Selling Engagement Ring Cans to Celebrate Marriage Equality

The vodka brand welcomes Australia's newly approved same-sex marriage laws with an "engagement ring" pull tab

Hotels, Hospitality & Travel Travel Resource Visualizes How LGBTQ-Friendly A Destination Is

A new online search tool allows travelers to plan a trip according to how a country approaches LGBTQ issues

Retail Airbnb Trips Can Now Be Added As A Wedding Gift Registry

Wedding registries have never been this adventurous. Now, newlyweds can register Airbnb gift cards in Zola

Delivery & Logistics This Board Game Wants To Shift Cultural Norms In Pakistan

In 'Arranged!,' players try to avoid an unwanted marriage

Advertising Airbnb Product Makes A Simple But Strong Protest Against Marriage Inequality

Through the marketing campaign, the company has proclaimed support for Australians who cannot yet marry

Interview PSFK 2017 Speaker Interview: How To Live A More Meaningful Life

We sat down with PSFK 2017 speaker and No Impact Man Colin Beavan who discussed how you can give back to the world from right where you are

Technology This Trojan Horse App Delivers Tabooed Information To Iranian Women

Hamdan poses as a period-tracking app, but in reality it features information about STDs, birth control, domestic violence and marriage contracts

Food & Beverage Taco Bell Is Offering A Wedding Package At Their Las Vegas Restaurant

The fast food Mexican brand is creating a special wedding package for Summer 2017

Food & Beverage Domino's Has Launched Their Very Own Wedding Registry

Guests can now give the special gift of pizza

Hotels, Hospitality & Travel Hotel Booking Site In India Helps Unmarried Couples Find Privacy

OYO assists couples in finding establishments that accept unmarried people through "Relationship Mode"

Luxury Are Group Weddings the Next Trend in Tying the Knot?

A pop-up, secret-location alternative to the standard ceremony