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Evan is the co-founder and CEO of Snapchat, a platform for people to maintain the spontaneity of social messaging without having to worry about managing a persistent and constant online identity. Released in 2011, the app lets users take photos, record short videos, add text and drawings and send them to a controlled list of recipients. The content is permanently deleted after being viewed. According to Snapchat, in May 2014 the app's users were sending 700 million photos and videos per day, while Snapchat Stories content was viewed 500 million times per day. Prior to founding Snapchat, Evan worked as a software developer at Intuit and attended Stanford University.

Expert

Naomi Hirabayashi is the Co-Founder and Co-CEO of Shine, a product of daily texts and customized responses to help women and all working professionals with confidence tips, work hacks and humor. The goal of Shine is to make wellness more accessible and manageable for millennials.

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In this video, the founder of Outlier spoke at the PSFK Conference about using transparent communication for successful brand strategy.

June 11, 2014
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Zappos Labs' product strategy manager spoke about how channels in the path to purchase can be used for communication with customers.

June 10, 2014
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