messenger

Brand Activation & Immersion Facebook Poised To Enter The Voice Assistant Game

The social media company is working to keep pace with rivals like Amazon that are disrupting how consumers interact, entering the voice space with its own device

Food & Beverage How Beverage Brands Like Tito's Drive Engagement With Tech Integrations

Leading beverage retailers are harnessing the power of technology like augmented reality and connected app experiences to bring their products to life in new ways

Advertising How Auto Brands Like Acura Reach Consumers With Dynamic Digital Marketing

From Renault to Acura, today's leading auto retailers are paving the route towards a more seamless and connected buying experience by leveraging social media engagement via Instagram, Twitter and more

Merchandising & Curation 1-800-Flowers Shoppers Can Talk Or Chat To Order This Valentine's Day

A partnership debuting this holiday between the flower delivery service and various voice assistants allows customers to place their orders through the language of love using talk or text

Delivery & Logistics Häagen-Dazs Uses Geo-Targeting To Deliver To On-The-Go Customers

The ice cream brand is piloting a way to offer its products to those in need of a sweet treat wherever they are using location-based technology

Technology Google's New Messaging Service Is Rooted Deeply In AI

A more dynamic chat experience that is predictive and contextual

Op-Ed Betaworks Head of Creative: Facebook Brings Bot Acceptance To The Masses

Could this move kick off chatbots for the mainstream?