Microsoft Tag

Advertising PSFK Picks: Top Five Apps Of The Week

A roundup of the latest, most fascinating apps we've learned about this past week.

Innovation Microsoft Releases New All-In-One Tag, QR And NFC Reader

The tech giant has debuted an updated version of their mobile reader that allows for brands and consumers to have easy access to multiple technologies and increased information.

Hotels, Hospitality & Travel Microsoft Tags Encourage Airport Spending

Passengers at the Dallas Airport can now scan barcodes to receive deals and discounts.

Design Microsoft Tags Converted Into Interactive Digital Art

Mobile barcodes are used in the Tag: We're It project as a visually aesthetic installation in Austin, Texas.

Syndicated Triple Pundit: Trick Or Tag For UNICEF

The little orange box will go digital this Halloween with QR codes that make donating to the non-profit easier than finding loose change.

Technology The Mobile Tagging Revolution [Video]

John Puterbaugh gives the audience at the 2011 PSFK Conference in New York City the inside scoop on incorporating mobile tagging into editorial.

Innovation How PSFK And Microsoft Inspired Innovation At UNICEF [Headlines]

Users scan a Mobile Tag on the side of UNICEF boxes with their cell phones. They will be brought to a special Trick or Treat website featuring activities for kids and perhaps most importantly, educational information and facts about where UNICEF's dollars are going.

Advertising Microsoft Tag Pumps Up Savannah Stopover

Mobile tags provide an enhanced music festival experience by giving participants the ability to tap into a fount of additional content, just like they did at SXSW.

Retail How Smartphones Are Developing More Intelligent Shoppers [Infographic]

Research takes a look at the ever-evolving intersection of mobility and commerce.

Design (Video) PSFK SALON AUSTIN: Future of Mobile Marketing Session 2

A group of mobile marketing experts share mobile tagging best practices and what we might expect to see in the future from advertisers and others using mobile tags.

Technology Global Creative Agency WABI-SABI Wins Creative Contest For UNICEF Using Microsoft Tag

The US Fund for UNICEF will address fundraising challenges with winning idea from PSFK contest.

Work Making The World Around You Clickable

Microsoft Tag's Robin Lanahan talks with PSFK in anticipation of her upcoming presentation at our Future of Mobile Marketing Salon in Austin.

Home Play And Donate Game: Great Works Responds To The PSFK Future of Mobile Tagging Report

Through the use of Microsoft Tags on the receipts of purchases, this concept provides game-like incentives to encourage donations to UNICEF.

Retail Microsoft Presents: How To Mobile Tag

As part of our Future of Mobile Tagging report, Microsoft explains the benefits, uses and measurement tools of the Microsoft Tag mobile tag format.

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