Retailers are deploying AR and chat-based mobile apps to guide and assist shoppers as they navigate the physical store
The Comptoir des Cotonniers campaign allows shoppers to use the PowaTag app to scan tags and make purchases from virtual stores at any time.
Stylect offers shoe recommendations tailored to each user's likes and dislikes.
Founder of Transmobi explores the possibilities of new user experiences that propel brands.
A new infographic details the importance of mobile electronic commerce, or "couch commerce" to this year's Xmas rush.
The 'Tip or Skip' app tries to fight "showrooming," where people look up products they find in the store to find the best deal on the web.
Instead of visiting multiple stores to find the lowest priced items, NetPlenish assembles a delivery of lowest-priced items from multiple vendors.
Despite m-retail growth of 300 percent over the past 12 months, many retailers are still forcing their customers to wait an average of 15.95 seconds for pages to load.
Sayduck aim to solve the missing link between online and offline retail by letting customers visualize objects in their intended environment.
A Nielsen study indicates the majority of people use the devices when buying an item, although the two devices are generally used for different purposes.