Moda Operandi

Brand Activation & Immersion PSFK Retail Conference Preview: How A Women’s Apparel Brand Taps The Power Of Community

Before taking the stage at PSFK's upcoming Future of Retail Conference on January 16, LIVELY CEO and founder Michelle Cordeiro Grant explains how the women's apparel company is marshaling the power of community to build a brand that is consumer-centric, data-driven and focused on maintaining a dialogue with its audience

Fashion & Apparel How Brands Like Amazon Are Relieving The Stress Of Shopping With Wardrobe Curation

Whether designing a personal wardrobe or pairing previously purchased pieces together to form a stylish ensemble, brands are using AI-enabled technology to provide their customers with personalized shopping and styling

Automotive Brand Innovation Tracker: June

Analysis shows how brands in automotive, footwear & retail are perceived in terms of innovation (and that luxury might be dead)

Fashion & Apparel Inside The Five-Year Cycle Of Fashion Trends

Fashion used to operate on two seasons a year, but now trends are staying in fashion for years, not months

Fitness & Sport How A Small LA Fitness Brand Is Trying To Go Global

Athletic Propulsion Labs is a new player from California that is climbing the ranks to take on rivals such as Nike and Adidas

Work 6 Ways Brands Are Celebrating International Women's Day

From a new line of Barbie dolls to a Frida Kahlo exhibition, organizations the world over are finding creative ways to engage consumers in recognizing women

Retail How Analytics Partnerships Are Helping Retailers Get Smart About Data

By democratizing in-house data and pulling information from multiple channels, retailers can more nimbly respond to customer needs