Advertising How Sponsoring NASCAR Gave this Mortgage Company a Restart On Relevance

An interview with CMO of Ditech Financial on how an unlikely sponsorship changed everything

Luxury 12 Stories You Need To Know Today

Electric cars are bestsellers, giant pro-marijuana ad at NASCAR and MIT creates the perfect mirror.

Retail 11 Stories You Need To Know Today

Facebook launches two new features, Paris is banning classic cars, and Google says surveillance is on the rise.... Links to start your day with.

Technology Twitter Launches Hashtag Pages For Events Not Brands [Headlines]

The company aired their first television commercial on Sunday. The ad showcased a #NASCAR webpage meant to curate collaboration and conversation with fans of the sport.

Design First All-Electric NASCAR Race Car [Headlines]

Ford has launched an environmentally friendly vehicle to participate in the popular sport.

Technology Nascar Driver Live Tweets Daytona 500 Crash From His Race Car [Headlines]

Brad Keselowski created online excitement by updating his twitter profile while driving in the major race.

Innovation Triple Pundit: NASCAR Goes Green – A Job Well Done Or Lipstick On A Pig?

NASCAR's switch to ethanol fuel is a first step towards lowering the sport's large carbon footprint.