NBC

Entertainment NBCU Debuts 'Shop With Golf' Online Marketplace For Sports Fans

The mass media company is slated to launch an ecommerce platform for its Golf Channel to enable a new revenue stream targeted at today's digital-first consumers,

Loyalty & Membership NBCUniversal To Offer Viewers Free Video Streaming With Reward System

To stay in competition with streaming services, NBCUniversal is releasing WatchBack, an app that lets viewers accrue points by watching NBC, USA and Bravo shows, and exchange them for gift certificates

Advertising How Snapchat Is Redefining TV Programming

The social platform will be offering a new form of television starting with a spinoff of "Tonight Show Starring Jimmy Fallon."

Watch Olympic Fencing In Full Virtual Reality

Users of Samsung Galaxy smartphones and Samsung Gear VR headsets will have access to 85 hours of programming during the Rio Olympics

Editors Pick Who Are The Trendsetters Driving The Future Of Video?

A group of young trendsetters are shaping the success of online video sharing.

Design Why Shoppers Are Fed Up With Fixed Prices

PSFK, with The Curve Report from NBCUniversal Content Innovation and Creative Marketing, examines the impact of flexible pricing in today’s retail industry.

Home Reality Show Launches Competing Participants Into Space

NBC buys the rights for a show that will send one winner into space on a Virgin Galactic flight.

11 Stories You Need To Know Today

McDonald's promotes local farmers, E-cigarettes banned from trains and NBC boosts citizen journalism.

Retail 10 Stories You Need To Know Today

American Airlines and US Airways merger getting closer, wrestling cut from Olympic sports and Amazon apparently more trusted than Apple...links to start your day with.

Innovation NBC And Esquire Team Up For Men's Cable Channel

The G4 network is due to be rebranded as a channel aimed at the modern man, with shows about cars, politics, fashion, and cooking.

Syndicated CNN President's Plan To Make The Network Less Vanilla

New boss Jeff Zucker is making changes but will need to work harder to draw back viewers by creating less predictable content.

Technology 13 Stories You Need To Know Today

Facebook releases a LinkedIn competitor, Comcast offers free wifi spots for Sandy victims and Burger King tests its delivery service.... Links to start you day with.

Work Grant McCracken: Brian Williams Thinks New Media Doesn't Count

The longtime anchor and managing editor of NBC Nightly News publicly dismissed the validity of New Media channels for public discourse and influence.

Gaming & Play The London Olympics Were The Most Watched TV Event Ever [Headlines]

The Summer Games have set a new record in the States for the most watched program, with over 219.4 million viewers.